When an employee falls short - ask yourself the following:
1) Did I set clear expectations? Simply put - does the employee know what is expected of him or her. Is it crystal clear - in writing. Have you discussed the expectations and has the employee agreed and understood. Expectations can be as basic as "come in on time" and as complicated as "improve customer satisfaction as measured by repeat orders".
2) Are there barriers to meeting and exceeding expectations? For instance, if the expectation is that the employee arrive at 8am - but the employee is responsible for getting their child to pre-school at 8am - they will not be on time - no matter how many times to demand it. In a more serious situation - the employee is expected to keep orders updated in the 'system' but the 'system' isn't reliable or the employee isn't appropriately trained. These sound straight forward - but in the real world - the vast majority of employees want to excel - but a large variety of barriers may prevent them from doing so. The best way to identify barriers is to ask the employee. You are not looking for excuses - just systematic items to prevent success.
3) Is this a repeat offense or a one time event? Don't sweat the small stuff - keep your eye on the big picture. If you have a bad day or you don't make the sales goals - go have a drink - don't go looking for an employee to blame. Most likely they are as frustrated as you are - and are looking for ways to improve as well. Work together on solutions. If the offense is a regular occurrence - stop and talk to the employee. Buy them a cup of coffee and outline the issue, why you feel it is important, what the employee needs to do to address the concern, and what the consequences are of failing to address the concern.
4) Think twice. It is always better to address poor performance through training, reassignment, barrier removal, and clarification of expectations. Remind yourself of how painful it is to identify and hire new employees. Talk to your spouse or trusted associate - review the issue and your feelings - and your positive attempts to resolve the situation.
5) If all of the above is not successful - alert the employee that the problem is not resolved. Schedule a short meeting at the end of the workday - Wednesdays and Thursdays are best. Be clear and unapologetic. Explain any severance benefits if any. Make it quick and as painless as possible. Don't assign blame or make excuses - it's too late for that.
